Monday, February 28, 2011

CH 5- Global Vision- Chanel Worldwide

Chanel stores can be found in six regions, Asia, Europe, Middle East, North American, Oceania and South America. The company has over 200 boutiques world wide. Chanel is also available at airports.
(Suvannabhumi Airport, Bangkok)

I think it is a great idea to have Chanel items be available at airports because it is convient for the last minute shoppers and passengers. Majority of Chanel sales are from international resources. I think it is  great idea to have Chanel available almost everywhere, it is a great strategic plan because it promotes the brand to all diverse cultures of people and it exposes the people to fashion.

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